About Us

COMPANY instruction

Company Name: SHANGHAI YUANYING TRADING CO.,LTD
Address: Building 8, No. 8188 Daye Road, Fengxian District, Shanghai, China
Capital: 1 Million CNY
Japan Office：Dream Marine Studio

We are a Japan–China trading company established in 2020, with our headquarters located in Shanghai, China.

Since our establishment, we have consistently operated under the principle of “correctly understanding Japanese products and culture,” and have maintained long-term and stable partnerships with multiple Japanese brands.

Rather than focusing solely on the products themselves, we place strong emphasis on the design concepts, manufacturing standards, and cultural backgrounds behind them.
Through well-structured and compliant operations in overseas markets, we aim to help a broader range of consumers gain a proper understanding of the true value of Japanese products.

Japanese apparel brands tend not to pursue short-term trends, but instead emphasize the long-term accumulation of style, craftsmanship, and the continuous development of a coherent brand identity.
We deeply respect and share these values, and regard them as a fundamental prerequisite for conducting overseas business.

Our goal is to become a reliable, long-term bridge between Japanese brands and overseas markets.

COMPANY HISTORY

July 2019	Launched the online store Gained practical experience in understanding market demand and cross-border transactions through the online sale of overseas brand products.
May 2020	Established Shanghai Yuanying Trading Co., Ltd. in Shanghai, China. The trading business previously operated as a sole proprietorship was incorporated in order to ensure business continuity and clarify the management structure.
September–December 2020	Entered into formal agreements with three school uniform brands: KANKO, EASTBOY, and Olive des Olive School. Secured stable procurement channels and established a sustainable sales system.
2021–2022	Due to the impact of the COVID-19 pandemic, international logistics and market conditions underwent significant changes. During this period, the company refrained from aggressive expansion and instead focused on maintaining existing customers, improving operational efficiency, and collecting information for future overseas business development, thereby maintaining stable business operations.
August 2023	Established “Dream Marine Studio” in Osaka as a base for market research in Japan. Conducted research on consumer trends, pricing ranges, and distribution structures in Japan to assess the feasibility of business development in the Japanese market.
December 2024	Strengthened cross-border e-commerce (B2C) operations and began developing a sales and operational framework oriented toward the Japanese market. By adopting an online-centered sales model, the company steadily expanded its business while keeping initial risks under control.
November 2025	In line with business expansion, a capital increase of RMB 800,000 (approximately JPY 16 million) was implemented. Secured the necessary funds for operations and further reinforced a stable management foundation.
December 2026 (Planned)	Plans to establish a branch office in Japan for the purpose of full-scale business development within the country. By setting up a local base, the company aims to achieve continuous and stable business operations.

Trade Process

New Product Negotiation

According to the results of market research, put forward the production intention to the factory in Japan.

Design Request

Both sides determine the fabric and material, draw the CG diagram of the product, and determine the production quantity.

Order and Production

Complete production and manufacture in factories in Japan.